Applications being accepted through November 6, 2020
MBA Consulting Project – US and Global Market Analysis

Vanderbilt University
Professor Mark A. Cohen
(in cooperation with the MIT-Enterprise Forum of Israel)






Vanderbilt University’s Owen Graduate School of Management is pleased to announce its 8th  annual consulting project course for MBA students, “Doing Business in Israel.” We are now accepting applications from entrepreneurs or established companies seeking to better understand the market for their product or service – in the US or globally. Companies are teamed up with a group of 4-5 MBA students from Vanderbilt University who will meet remotely with the company, develop a research agenda based on company needs, and prepare a professional analysis and presentation with their findings and recommendations. Typical projects include a competitive analysis, product pricing, marketing plan, or other strategic business issues. In the past, clients have ranged from one-person start-ups with barely more than a concept to established Israeli businesses with over $100 million in sales seeking to expand. Students are supervised by Professor Mark Cohen, an economics and strategy professor, and will receive course credit and a grade for their efforts. 


Why Vanderbilt? 


  • Vanderbilt University rated #14 in US News World Report

  • Business School ranked #23 in US News and #22 by The Economist 

  • Typical student has 5 years work experience

  • Health Care MBA specialty w/top rated Medical School (#18 in Research in US News Report)

  • Proven program with 7 years success consulting for 40+ Israeli companies in high tech, medical devices, and consumer products. 




December 1            Students groups are formed

Jan – Feb                Email/Skype contact to begin initial background discussions

March-April        Students conduct research

April (last week)    Students present findings and recommendations via Skype


Client Company Expectations


Client companies are expected to be actively engaged with the students by email and Skype as needed to determine the scope of the project and to answer questions as they do their research. The time commitment should not be a burden, but it is important that students have access to the company contact and that their questions are answered. Students must finish their project by the end of April as the semester ends.  Students (and faculty) will sign a nondisclosure agreement upon request. There is no cost to the client firms. 


[Note: In prior years, students have visited Israel and met with their companies during Spring Break. Due to COVID we will not visit this year. However, the rest of the program will remain the same.]


Deadline: To be fully considered for this opportunity, please submit your application by November 6, 2020.


Further information: See PowerPoint Presentation – Overview of Program or contact Professor Cohen at 







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